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New Era

The iconic 59Fifty AC fitted cap is bigger than just city or team pride. Whether you’re an MLB All-Star, a platinum rapper, a pro skater, or a professional plumber — we all wear the exact same cap. This campaign is a celebration of the 59Fifty as a long-standing symbol of common ground, featuring a cast of iconic ballplayers, artists and everyone in between.

Role : Creative Director with Mikio Bradley // Creatives : Ben Wiley, Brandon Mai and Tim Grover Designer: Tanner Stevenett // Director: Zachary Heinzerling //Production: Epoch Films